Service: Fully Managed Merchandising Team
    Client: Multi National Consumer Healthcare Supplier

    Strategic / Tactical: Strategic

    Brief:

• To consistently grow sales through the implementation of a fully managed Merchandising Team.
• To consistently grow Brand space in the convenience sector.
• To achieve and report back on a weekly basis on agreed Key Result Areas.
• To manage a successful Operation within Budget.

    Results:
    Our fully managed Merchandising team has grown from 2 merchandisers to a     team of 10 over 5 years resulting in improved performance each year and double     digit sales growth year on year for our client. All achieved within Budget.

    Service: Tactical Merchandising Team
    Client: No. 1 RTD Licensed SKU

    Strategic / Tactical: Tactical

    Brief:

• To place POS and ensure full availability and additional space during seasonal peak.
• To report back on Merchandising Performance, Competitor and Market information

    Results:
    Over 600 calls covered, with over 1000 items of POS placed aiding client to     achieve 120% of sales Budget.

    Service: Distribution / Promotional Audit
    Client: Leading Multi National Soft Drinks Supplier

    Strategic / Tactical: Strategic

    Brief:

• To report weekly on distribution and promotional activity for both own products and competitors throughout a sample of all grocery channels
• To Achieve Real Time reporting through the use of ‘Handheld’ Technology
• To manage a successful Operation within Budget.

    Results:
    We have successfully achieved real time reporting on the information required for     over 2 years with 100% coverage.

    Service: Full Market Audit
    Client:Licensed Trade Supplier

    Strategic / Tactical: Tactical

    Brief:

• A Full Market Audit to ascertain the current state of the market including distribution, suppliers, space and qualitative feedback
• To prepare a NI on trade database that will provide accurate & detailed information on each account that can be used in planning our strategies and implementing business plans
• 2500 calls covered in a period of 5 Weeks

    Results:
    We completed 98.5% call coverage within the 5 Week Period.  The main     information was presented to the Client within 1 week of completion and all raw     data sent for specific analysis by the client.  Our client proceeded to implement     strategic planning on the basis of this information

    Service: Mystery Shopping
    Client: Leading High Street Financial Institution

    Strategic / Tactical: Strategic

    Brief:

• To fully manage an ongoing Mystery Shopping campaign in both own and competitor branches.
• Approximately 150 stores covered per quarter.
• Recruit Staff to specific demographic requirements.
• Report back on all aspects of Customer Service and selling processes

    Results:
    100% completion rate at all times with in depth feedback returned to client to aid     with training and development of staff and product offerings.

    Service: Retail Installation Solutions
    Client: High Street Retailer

    Strategic / Tactical: Tactical

    Brief:

• To install equipment in new store openings requiring in depth knowledge of the installation process and equipment and the ability to work closely with project management, construction and electrician teams.
• To fully merchandise all stock within tight deadlines to ensure store opens on schedule.

    Results:
    100% success rate on achieving deadlines and successful store openings.

    Service: Distribution Drive
    Client: Leading Worldwide Technology Company

    Strategic / Tactical: Tactical

    Brief:

• To sell in a new product to retail outlets throughout Northern Ireland.

    Results:
    100% Call Coverage with over 60% distribution achieved.